Joanna Povall has thirty years of leadership experience across schools in the United Kingdom, France and the United Arab Emirates. She is an accomplished international school principal who combines strategic clarity with a human approach to leadership. Alongside her role as Principal of Wales International School in Abu Dhabi, she supports school improvement globally through her work as a Lead Improvement Partner for the Council of British International Schools. Her expertise is sought by schools around the world that value evidence‑based practice, values‑driven culture and sustainable leadership.

Joanna was recognised as the Tes International School Principal of the Year for 2024/25, reflecting her impact on staff wellbeing, student experience and whole‑school culture. She is the author of the best‑selling book Kind Leadership, published by Crown House in Spring 2026. The book introduces the CHASE framework, which focuses on communication, honesty, accountability, self‑esteem and ego management. This framework was shortlisted for the Tes International Schools Staff Wellbeing Initiative of 2025, highlighting its influence on workplace culture and leadership development.

Joanna is also an ISC Research Edruptor Education Influencer for 2025, acknowledging her global contribution to educational thought leadership and her commitment to promoting kindness as a strategic force in school leadership.